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Here’s a first look at Shampoodle‘s spring summer 2014 collection, entitled The Naïve Collection! The Swedish brand is known for designing pieces for babies and children that are comfortable and versatile yet still stylish and personality-packed (and more often than not, made using GOTS certified organic cotton). This upcoming season’s collection is no different; named in honor of Henri Rousseau, whose jungle-themed paintings served as the designers’ inspiration, it is full of bold colors and super easy-to-wear styles (see the jumpsuits, harem pants, and breezy separates above). The clothes are cool and fashion-forward, but still simple and practical enough for kids to play and grow in – perfect for summer! View the entire look book here.
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