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Newborn Baby Gifts for the Very First Days
Welcoming a new baby is one of life’s great moments, and the best newborn baby gifts honor it twice: once when they’re used in the first sleepy weeks, and again when they’re kept long after. Estella’s newborn gifts pair soft organic cotton bodysuits and swaddles with rattles hand-knit in Peru and first board books, so new parents get something useful now and something to treasure later. Every one is made with love.
Founded in NYC in 2003. Handmade by artisans in Peru and India. 1,800+ five-star reviews from 55,000+ families. Never on Amazon. As seen in Vogue.
Newborn Baby Gifts by Budget
Under $100: the NYC ABCs Baby Gift Set ($60), the NYC Romper & Rattle Set ($72), Frank the Dog ($72), the NYC Taxi Baby Gift Set ($86) and the NYC Baby Rattle Gift Set ($98).
$100–$200: the NYC Swaddle Baby Gift Set ($110), the Urban Tot NYC Gift Set ($145) and the NYC Little Explorers Baby Gift Set ($162).
$200 and up: the Welcome NYC Baby Gift Basket ($201), the Whale Luxury Baby Gift Set ($218), the Baby Loves NY Gift Set ($225), our bestselling NYC Embroidered Baby Gift Set ($228), the nine-piece Baby New Yorker Gift Set ($298) and the Frank NYC Baby Gift Basket ($440).
What Size to Give a Newborn
If the baby has arrived, 0–3 months fits the first weeks, but newborns grow fast, so 3–6 months means your gift gets more wear. Rattles, swaddles, loveys and board books need no size at all, which makes them the easiest newborn gifts to get right.
Gifts for a New Baby Boy or Girl
Most of our newborn gifts are gender-neutral, as right for a baby boy as a baby girl. Browse all of our gender-neutral baby gifts.
For the First Days Home
The newborn gifts parents reach for most are the soft ones: a swaddle for the first naps, a lovey to hold, a rattle to watch and hear. Pair one with a board book for the first bedtime stories, or let a gift set do it all. For more ideas, see our baby rattles, baby gift sets and baby gift baskets.
Ready to Give
Orders ship within 1–2 business days, with free shipping on U.S. orders over $75. Add a free gift message in your cart, and every order includes a gift receipt with no prices. Gift boxing is $8, complimentary on orders over $175.
Frequently Asked Questions
What is a good gift for a newborn?
Something useful in the first weeks, like an organic cotton bodysuit or a swaddle, paired with a keepsake, like a hand-knit rattle or doll. Our gift sets combine both.
What size should I buy for a newborn?
0–3 months fits the first weeks; 3–6 months lasts longer. Toys, swaddles and books need no size.
Is it better to give clothes or toys to a newborn?
Both, if you can. New parents receive plenty of tiny outfits, so a set that pairs clothing with a hand-knit rattle or a book stands out and gets used longer.
Can I send a newborn gift directly to the family?
Yes. Ship to any U.S. address and add a free gift message. The gift receipt never shows prices.
Can I buy Estella on Amazon?
No. Estella is sold only at estella-nyc.com and through select museum and boutique partners.
About Estella
Family-owned since 2003. Founded in NYC. Handmade by artisans. Never on Amazon — only here and at select museum and boutique partners, including the New York Public Library, the New York Botanical Garden and the Tenement Museum. Explore all of our organic baby gifts. As seen in Vogue, Cosmopolitan, BuzzFeed and The New York Times.















