Why Estella?
Free Shipping & 30 Day Returns
We offer free shipping on orders $50+ & $5 ground shipping on all other orders. We also will fully refund you if you return your purchase unused within 30 days.
Trusted Since 2001
Estella has been trusted in the industry for over 20 years. We have appeared in Vogue, Elle, People, Vanity Fair, Buzzfeed & much more.
Handmade & Organic
All our baby toys & clothes are made with certified organic cotton. This sustainable & safer for kids, the earth & workers. Plus, all our sweater knits are handmade.
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Adorable and soft
I used to live in New York and this is a lovely reminder of an iconic New York item. Highly recommended.

So Cute!
love these rattles. This is my 3rd purchase. I buy them for every NYC friend having a baby. The shipping was super fast even with the holidays. I was shocked! Estella is lovely, great customer service and timely shipping.

Metro card
Everything was amazing, this is a Christmas gift but I’m sure it will they will love it

So freaking cute!
This item really is a must-have for any New Yorker in your life who has a baby. It's super cute and soft and the rattle is perfect.

So cute!
Bought this for a Christmas gift for my niece. I know that she will like it (she's a wee babe), but her parents will love it as they just moved out of the NYC area. I personally love that it is made of organic cotton and has a sweet little jingle (not obnoxiously loud). Thanks Estella!