20% Off with code "Est20Mem". Memorial Weekend Sale
Now available to order at Estella: the Soft Gallery AW14 collection! Based in Copenhagen, the boutique baby & children’s brand was founded with the goal of designing & producing clothing that encouraged creativity and inspired children’s artistic sides. “Each collection is a living gallery – a gallery on fabric.” Designed by friends Tina Holt Miller & Barbara Hvidt, who met while both studying in London, the brand collaborates with a select group of artists every season to create a clothes that are aesthetically beautiful but also practical & comfortable enough that babies & toddlers will want to wear them.
The AW14 collection is entitled A Glimpse – “what begins when all the consistency ends. A glimpse never stands alone but is followed by a question, a wonder, a feeling of fear, joy or hope. Your mind will follow a glimpse like Alice did the white rabbit or Edmund the faun in Narnia. And when you’re not sure of what you saw or what you know, and can’t follow the fragment but are left with the glimpse, imagination takes over. A world of imagination is the world of childhood.”
Soft Gallery’s signature aesthetic and practical clothes shine in this season’s collection, one that’s full of rich & bold colors with imaginative & magical graphic prints. Wolves, raccoons, feathers, & more cover toddler t-shirts, girls’ dresses, jumpsuits, & pajamas to keep your little ones warm all winter long. Unique, innovative, and modern, Soft Gallery is clearly a beautiful labor of love that Estella is thrilled to be carrying this season!